Our Story

In the vibrant town of Kapasan, nestled in the historic district of Chittorgarh, Rajasthan, a young woman named Khushboo Somani was preparing for her future as a Chartered Accountant. She had always been a diligent student, dedicated to her studies and determined to achieve her professional goals. But life, as it often does, had other plans.

Her husband, Nihal Chasta, had always been entrepreneurial in spirit. Together, they would discuss the little things in life, one of which was the challenge of finding the perfect gift. They had both observed how much time and effort people spent thinking, searching, and second-guessing their choices when it came to buying gifts for loved ones. Whether for a birthday, an anniversary, or any special occasion, gifting had become more of a task than a joy.

One evening, over a simple conversation, an idea began to take root. "Why don’t we help people by taking the guesswork out of gifting?" Nihal suggested. Khushboo paused, considering the thought. "You mean, creating something customized for each person? Something that reflects their personality and the relationship they share?" she asked.

"Exactly! We could offer gifts that are meaningful, tailored to the individual. People wouldn’t have to struggle anymore—everything would be unique, made just for them," Nihal said with growing excitement.

The more they talked, the more they realized how big of an opportunity this could be. And so, in 2023, Tidbit was born—an innovative, customized gifting company that aimed to simplify the gift-giving experience while adding a personal touch. Khushboo, though still studying to become a Chartered Accountant, put her heart and soul into building the company with Nihal. Together, they envisioned a business that would cater to the emotional connections people shared, delivering gifts that were much more than just objects—they were tokens of love, memories, and thoughtfulness.

From their small-town base in Kapasan, they expanded their reach, providing personalized gifts to people all over India. Whether it was a customized photo album, a monogrammed piece of jewelry, or a set of bespoke home décor, Tidbit offered something for everyone. They worked with local artisans to craft unique, high-quality items, ensuring that each gift carried a story of its own.

Tidbit wasn’t just limited to Kapasan; they had bigger dreams. With a sleek, user-friendly website, they made it easy for customers to browse and select personalized gifts from the comfort of their homes. The company also partnered with major platforms like Amazon and Instagram, making their curated collection available to a wider audience. This multi-platform approach allowed Tidbit to ship their handcrafted gifts across India, ensuring that anyone, no matter where they lived, could enjoy the beauty of a customized present.

Orders began pouring in from cities and towns across the country. Khushboo and Nihal found themselves busier than they had ever imagined, but it was a challenge they embraced. The feedback from their customers was overwhelming; people loved how thoughtful and personalized each gift felt. Tidbit wasn’t just selling products; they were selling experiences, memories, and moments of joy.

As Tidbit continued to grow, Khushboo reflected on how far they had come. What had started as a simple conversation about the struggles of gift-giving had evolved into a full-fledged business, bringing happiness to people all over India. Kapasan, though a small town, had become the heart of a company that thrived on creativity, connection, and love.

And thus, Tidbit blossomed into a brand known for its ability to turn ordinary moments into extraordinary memories, proving that sometimes, the most meaningful ventures begin with the simplest of ideas.